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Privacy Policy

Version 2.1 • Last Updated: October 4, 2026

1. Introduction

Welcome to Noise: Audio Stickers, operated by Hadron Labs Inc. ("we," "our," or "the App"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services.

We operate under the principles of Data Minimization and Transparency. We only collect what is necessary to provide the core service and improve your experience.

2. How Your Noises Are Stored

Every Noise you create is saved on your device and backed up to our cloud storage, so your library can be restored if you reinstall the app or switch phones. This includes Noises you mark as Private.

Data Type Storage Location Uploaded to Servers?
Audio Files (all Noises, including Private) Device and Supabase Cloud ✅ Yes (backup and sharing)
Tile Images (all Noises, including Private) Device and Supabase Cloud ✅ Yes (backup and sharing)
Noise details (title, tags, categories, visibility) Device and Supabase Cloud ✅ Yes
Profile Information Supabase Cloud ✅ Yes (username, avatar)

3. What "Private" Means

The visibility you choose controls where a Noise appears in the app:

  • Private Noises are not shown in Explore, search, or on your public profile.
  • Followers and Specific Friends Noises are shown only to those people in the app.
  • Public Noises can be found and played by anyone.

When you send any Noise to someone (for example in iMessage), the recipient receives a link to its audio and tile image so it can play, and anyone who has that link can open it.

4. App Tracking Transparency (ATT)

On iOS 14.5 and later, we request your permission before collecting data that tracks your activity across other companies' apps and websites. This prompt appears after you complete onboarding.

  • If you allow tracking: We collect anonymized analytics to improve the app and may personalize advertisements.
  • If you deny tracking: We fully respect your choice. No analytics data is collected or transmitted. Advertisements will still appear but will not be personalized.

You can change your tracking preference at any time in iOS Settings > Privacy & Security > Tracking.

5. Analytics & Trend Data

To power trending, search and creator stats, the app records the usage events below. When you are signed in, these events are linked to your account, and they are deleted when you delete your account. Your App Tracking Transparency choice only affects advertising (see Section 8).

Data Collected Purpose Linked to your account?
Search Queries Build trending sounds, improve search results When signed in
Play Counts Surface popular content, creator analytics When signed in
Share Events Measure virality, improve recommendations When signed in
App Launch Events Understand engagement patterns When signed in
Crash Reports Fix bugs, improve stability ❌ No

Aggregate Trend Data

We aggregate anonymized analytics to understand what people are searching for and sharing. This "trend data" helps us:

  • Surface trending sounds and categories
  • Identify content gaps (popular searches with few results)
  • Provide creators with performance insights

We never sell individual user data. Aggregate trend insights (e.g., "funny sounds are 30% more popular this week") may be shared with partners or used for research, but these insights cannot identify any individual user.

6. Data We Do NOT Collect

  • ❌ Conversation contents or message text
  • ❌ Contact information or address books
  • ❌ Precise location data
  • ❌ Raw audio for training or AI analysis
  • ❌ Biometric data
  • ❌ Browsing history outside the app
  • ❌ Data from other apps on your device

7. iMessage Transmission

When you send a Noise via iMessage:

  • The audio file is transmitted through Apple's iMessage infrastructure
  • A Noise ID is embedded in the message payload for playback
  • We do not operate intermediate servers that intercept or store message content
  • If the recipient doesn't have the app, they see a web preview link

8. Advertising

To support the free version of Noise, we display advertisements via Google AdMob:

  • With tracking allowed: Ads may be personalized based on your interests.
  • With tracking denied: Ads are contextual (non-personalized) but still appear.
  • Pro/Mega subscribers: Users with an active subscription see no advertisements and are exempt from ad-related data collection.

9. Permissions Required

Permission Purpose When Requested
Microphone Record audio for your Noises First recording attempt
Photos Import images for tile backgrounds When selecting a photo tile
Tracking (ATT) Analytics and personalized ads After onboarding completes
Notifications Engagement reminders, social updates When enabling notifications

10. Third-Party Services

We use the following third-party services to operate the App:

  • Supabase: Database, authentication, and file storage for published content.
  • Google AdMob: Advertisement delivery (free tier only).
  • Google Sign-In: Optional OAuth authentication.
  • Apple StoreKit: In-app purchases and subscription management.

Each service operates under its own privacy policy. We encourage you to review them.

11. Data Retention

  • Your Noises (Private and published): Stored on your device and on our servers until you delete them or delete your account.
  • Usage events: Kept to power trends and stats, and deleted when you delete your account. Aggregated totals that cannot identify you may be kept.
  • Account data: Retained until you request deletion.

12. Your Rights (GDPR & CCPA)

Under the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA), you have the right to:

  1. Access: Request a copy of the data we hold about you.
  2. Correction: Request correction of inaccurate data.
  3. Deletion: Request deletion of your account and all associated data ("Right to be Forgotten").
  4. Opt-Out: Opt-out of tracking via iOS Settings or by denying the ATT prompt.
  5. Portability: Request your data in a portable format.

To exercise these rights: Navigate to Settings > Support > Request Data Deletion in the Noise App, or email us at support@noiseapp.io with the subject line "Privacy Request".

13. Children's Privacy

Noise is rated 4+ on the App Store. We do not knowingly collect personal information from children under the age of 13. If we discover that a child under 13 has provided us with personal information, we will immediately delete such information from our servers.

14. Security

We implement industry-standard security measures including:

  • HTTPS encryption for all data transmission
  • Row-Level Security (RLS) on our database
  • Secure authentication via Supabase Auth and Google OAuth
  • Regular security audits

15. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date. We encourage you to review this policy periodically. Continued use of the App after changes constitutes acceptance of the revised policy.

16. Contact Us

If you have questions about this privacy policy, please contact us at:

  • Company: Hadron Labs Inc.
  • Email: support@noiseapp.io
  • Website: https://noiseapp.io

© 2026 Hadron Labs Inc. Made in LA.